The Insight Advantage helps organizations quickly and cost-effectively gain customer insight and inject it throughout their businesses.

This ensures that customers are getting what is most important to them and keeps them loyal to the organization, which leads to increased profitability.

“If you aren’t delivering what is important to
your customers, then someone else will!”

We are a full-service research firm, providing a wide range of services (web surveys, focus groups, telephone interviewing) to help our clients implement customer research which will ensure that the organization has ongoing insight into their customers’ evolving needs and expectations.


We value our partnerships with our clients and enjoy cultivating long-term relationships with them as well as with strategic consultant partners.

Phone:  408-358-0700




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