Resources and Links
Below you will find links to some of the best resources we’ve found on the topic of customer insight and how critical it is for businesses to thoroughly understand and integrate their customers’ perspective.
If you have others to add to the list, please let us know!
Other Resources
Consulting Resources
The Insight Advantage is happy to recommend independent consultant resources to help meet your project needs. We have a wide network of fellow consultants and welcome the opportunity to make connections that benefit our clients. Please contact us to discuss your resource needs.
You can also go directly to Women in Consulting to search a directory of outstanding independent consultant resources who can meet your needs in advertising, P.R., marketing, legal, and more! (click on WIC Directory on the left side of home page)
Business Resources
If you’re an small business owner or independent professional looking for ways to increase your customer base, check out the following resources that are both excellent in providing ideas, tools, and coaching for how to market your business.
If you are looking for help in naming new products, a new organization or a service offering, check in with my valued colleague, Athol Foden of Brighter Naming.

